Woman wearing a purple bikini from the brand Eau de Sea.

Until October 7 | Online only

20% OFF

WHEN YOU SPEND $100 OR MORE

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Or sign in and get

25% OFF

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WIRELESS

BRAS

All the support. 
No compromise.

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Be Your Own Best Friend Logo

$3 MILLION

OVER 3 YEARS FOR BREAST 
CANCER RESEARCH


THROUGHOUT OCTOBER​

1 BRA SOLD 
= 
$1 DONATED

TO BREAST CANCER RESEARCH

The funds raised by the various Be Your Own Breast Friend campaign initiatives 
will be donated to the cause through the Roses of Hope Foundation.​

Roses of Hope Logo | Cancer Research Society Logo
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The funds raised by the various Be Your Own Breast Friend campaign initiatives will be donated to the cause through the Roses of Hope Foundation.​

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TOUCH OF GLAMOUR​

Fall for the new collection​

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TOUCH OF GLAMOUR​

Fall for the new collection​

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TOUCH OF GLAMOUR​

Fall for the new collection​

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PANTIES FOR DAYS

Softness guaranteed, every day

Set of accessories and pajamas from the Holiday Collection

We couldn't wait. Why should you?

The Holiday Collection

Now available exclusively online

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Model in pink pajamas with a sheep print

Sleep in Style

Buy 1, Get

2 Free

Selected styles

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OFFERS YOU'LL LOVE

Enjoy lower prices on must-have styles

La Vie en Rose: 
Your Comfort Destination

Celebrating women every day through lingerie, swimwear and sleepwear that elevate their confidence with effortless style.

Model showcasing a beige full-coverage bra against a brown background.
Proudly CanadianProudly Canadian

Close to You Since 1985

Close to You Since 1985

A Canadian story shaped by women

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Inspired by you

Discover our favourite looks ♥
#MaVieenRose

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BRAS AND PANTIES

 

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LOUNGEWEAR

 

50% OFF

 

YOUR 2nd ITEM

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SLEEP IN STYLE

 

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FREE

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$19.95

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BEACH BAG

 

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DREAM IN COTTON

 

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FREE

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PANTY PACKS

 

10 FOR $10

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T-SHIRTS

 

2 FOR $10

 

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MUSE MASTECTOMY BRAS

 

2 POUR 1

 

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TOTE BAG

 

$24.95

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