Mannequin wearing white pajamas with yellow flowers and matching socksMannequin wearing white pajamas with yellow flowers and matching socks

BUY MORE, 
SAVE MORE

25% Off When You Spend $100 or More | 20% Off When You Spend $80 | 15% OFF When You Spend $60 25% Off When You Spend $100 or More | 20% Off When You Spend $80 | 15% OFF When You Spend $60
SHOP THE PROMOTION

Until April 6 | Online Only

Model wearing a white contour bra and matching lace pantiesModel wearing a white contour bra and matching lace panties

SAY YES TO 
THE CONTOUR BRA

Love is in the details

SHOP BRAS
SHOP BRAS
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THE BRIDAL EDIT

You’ve pictured this day a thousand times.
Make it even more magical.

GET INSPIRED GET INSPIRED
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Berry Sweet Nights Await

Buy 1, Get

2 FREE

On Selected Styles

SHOP THE PROMOTION
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Dreams of Escape

Let your style take flight

SHOP NEW SWIMWEAR

Dreams of Escape

Let your style take flight

SHOP NEW SWIMWEAR

Dreams of Escape

Let your style take flight

SHOP NEW SWIMWEAR

Always a Classic

Top of the tops​

SHOP TRIANGLE TOPS

Bra Sale Alert

25% Off 
Selected Unlined Styles

SHOP THE PROMOTIONSHOP NOW

For a Limited Time | In Stores and Online

Several photos of models wearing pink and yellow pajamas or loungewearSeveral photos of models wearing pink and yellow pajamas or loungewear

Celebrating 
Mom

All things soft for her

SHOP GIFTS FOR MOM
Model wearing a white bra with pink flowers and matching pantiesModel wearing a white bra with pink flowers and matching panties

Blissful 
Bouquet

Floral favourites

SHOP NOW SHOP NOW
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COMFORT PANTIES

2 free when you buy 3

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MATCHING PANTIES

50% off your 2nd item

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PERIOD PANTIES

Buy 1, get 1 free

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TOGETHER FOR WOMEN

Let’s join forces with the Lise Watier Foundation 
to support the financial independence of Canadian women

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LEARN MORE
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EVERYDAY FAVOURITES

Essentials for your wardrobe, combining comfort and style

SHOP THE BASICS
Model wearing a black bra and panties

BRAS

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PAJAMAS

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SWIMWEAR

Introductory banner for La Vie en Rose and its categories. Introductory banner for La Vie en Rose and its categories. Introductory banner for La Vie en Rose and its categories.

WE ARE 
LA VIE EN ROSE

Our selection of lingerie, nightwear, and swimwear is designed to offer women unparalleled comfort.

BRAS

PANTIES

lingerie

PAJAMAS

SWIMWEAR

Inspired by you

Discover our favourite looks ♥
#MaVieenRose