Be your own best friendBe your own best friend
Be your own best friend Be your own best friend

THROUGHOUT OCTOBER​

1 BRA SOLD
=
$1 DONATED TO
BREAST CANCER RESEARCH

SHOP BRAS LEARN MORE
LEARN MORE

The funds raised through the various Be Your Own Breast Friend campaign initiatives
will be donated to the cause through the Roses of Hope Foundation

Model wearing a black scalloped push-up bra in front of a pink floral backdrop

ALL NEW

Push-up
Scalloped Bra

Model wearing a blue floral pajamas set with a graphic tee Model wearing a blue floral pajamas set with a graphic tee

Refine Your Beauty Sleep

2 FREE
WHEN YOU BUY 1

ON SELECTED STYLES

Model wearing matching blue bra and panties Model wearing matching blue bra and panties

NO COMPROMISE NEEDED

BUY 1 BRA, GET 2 FREE BUY 1 BRA, GET 2 FREE

SELECTED STYLES

MAKE IT A SET

Two models in soft dog-print pajamas sitting side by sideTwo models in soft dog-print pajamas sitting side by side

SEASON
OF SOFTNESS

Cocooning mode: on

Model wearing a teal floral lace kimono, camisole, and pants lingerie set Model wearing a teal floral lace kimono, camisole, and pants lingerie set

LINGERIE

SHOP LINGERIE

Model wearing a brown lounge set with white stripes, long cardigan, and drawstring pants. Model wearing a brown lounge set with white stripes, long cardigan, and drawstring pants.

LOUNGEWEAR

SHOP LOUNGEWEAR

Model wearing a red one-piece swimsuit with knots, leaning against a rocky wall on a sunny beach.Model wearing a red one-piece swimsuit with knots, leaning against a rocky wall on a sunny beach.

YOUR SWIMWEAR,
YOUR WAY

Time to dive in

EVERYDAY FAVOURITES

Essentials for your wardrobe, combining comfort and style

SHOP THE BASICS
Model wearing a pale pink unlined cushioned wire bra.

BRAS

Model wearing a pale pink short-sleeve pajamas top.

PAJAMAS

Model wearing a black bikini

SWIMWEAR

Pink Muse lace bra with removable pads Pink Muse lace bra with removable pads
2 for 1  on mastectomy bras 2 for 1  on mastectomy bras

Panty Party

Panty Party

WE ARE 
LA VIE EN ROSE

Our selection of lingerie, swimwear, and nightwear is designed to offer women unparalleled comfort.

BRAS

PANTIES

lingerie

PAJAMAS

SWIMWEAR

Inspired by you

Discover our favourite looks
#MaVieenRose