ONLINE ONLY

ONLINE ONLY

UNTIL JUNE 24 | ONLINE ONLY

24% OFF

24% OFF

WHEN YOU SPEND $100 OR MORE

WHEN YOU SPEND $100 OR MORE

Swimwear Bras Panties Pajamas Sale

Swimwear Bras Panties Pajamas Sale

CELEBRATING
40 YEARS OF COMFORT

ALWAYS RIGHT HERE WITH YOU

CELEBRATING
40 YEARS OF COMFORT

ALWAYS RIGHT HERE WITH YOU

Discover the Story Behind the Brand

Model lying poolside in turquoise blue bikini. Banner introducing new swimwear collection.

COASTAL
CHIC

Vitamin sea

COASTAL
CHIC

COASTAL
CHIC

Vitamin sea

Model lying poolside in turquoise blue bikini. Banner introducing new swimwear collection.

NEWEX-PANTIES

SELECTED PANTIES
BUY 3, GET 2 FREE

NEWEX-PANTIES

LUXURIOUS COMFORT
50% OFF YOUR 2^ND PANTY

NEWEX-PANTIES

PERIOD PANTIES
NOW $19.95

Model wearing a black bra and panty set, featured in a banner promoting the new bras collection.

Model wearing a black bra and panty set, featured in a banner promoting the new bras collection.

Easy Days
Ahead

Easy Days
Ahead

Easy Days
Ahead

Elegance in simplicity

Elegance in simplicity

Model wearing a green polka dot short-sleeve pajama top and matching pajama shorts, featured in a banner promoting the new PJ collection launch.

Model wearing a green polka dot short-sleeve pajama top and matching pajama shorts, featured in a banner promoting the new PJ collection launch.

Easy Days
Ahead

Easy Days
Ahead

Easy Days
Ahead

Elegance in simplicity

Elegance in simplicity

WE ARE
LA VIE EN ROSE

WE ARE LA VIE EN ROSE

Our selection of lingerie, swimwear, and nightwear is designed to offer women unparalleled comfort.

BRAS

PANTIES

PAJAMAS

SWIMWEAR

New Arrivals

Inspired by you

Discover our favorite looks ♥
#MaVieenRose